Privacy Policy

Last Updated: December 2025

Introduction

Thread & Form is committed to protecting your privacy and handling your personal information responsibly. This Privacy Policy explains how we collect, use, store, and protect information when you interact with our event planning services in Singapore.

This policy applies to information collected through our website, email communications, phone conversations, in-person consultations, and any other interactions with Thread & Form. By using our services, you consent to the practices described in this policy.

Information We Collect

Contact Information

When you inquire about our services or engage us for event planning, we collect basic contact details including your name, email address, phone number, and mailing address if provided. This information allows us to communicate with you regarding your event and provide our services.

Event Details

To plan your event effectively, we collect information about your gathering including event type, date preferences, location, expected guest count, budget parameters, and specific requirements or preferences you share with us. This may include dietary restrictions, accessibility needs, cultural considerations, and other details relevant to your event.

Guest Information

If you provide us with guest lists or attendee information for invitation or coordination purposes, we collect and process this data solely for event execution. This may include names, contact details, dietary requirements, and any other information necessary for proper event management.

Communication Records

We maintain records of our communications with you, including email correspondence, phone conversation notes, meeting summaries, and any documents you share with us. These records help us provide consistent service and reference previous discussions.

Website Usage Data

When you visit our website, we may collect technical information such as your IP address, browser type, device information, pages visited, and time spent on our site. This data helps us improve our website functionality and user experience.

Cookie Data

Our website uses cookies to enhance your browsing experience and analyze site usage. For detailed information about our cookie practices, please refer to our Cookie Policy.

Legal Basis for Processing

We process your personal information based on the following legal grounds:

  • Contract Fulfillment: Processing necessary to provide the event planning services you've engaged us for
  • Consent: When you've given explicit permission for specific uses of your information
  • Legitimate Interest: Processing necessary for our business operations, such as improving services and preventing fraud
  • Legal Obligation: Processing required to comply with Singapore laws and regulations

How We Use Your Information

Service Provision

We use your information primarily to plan and execute your event. This includes coordinating with vendors, managing guest logistics, handling venue arrangements, and ensuring your event runs according to your specifications.

Communication

Your contact information allows us to update you on planning progress, confirm arrangements, address questions, and provide necessary information about your event. We may also send relevant information about our services if you've indicated interest.

Service Improvement

We analyze aggregated, anonymized data to understand how clients use our services and identify areas for improvement. This helps us refine our event planning approaches and enhance client satisfaction.

Legal Compliance

We may use your information to comply with legal obligations, respond to legal requests, enforce our terms and conditions, and protect our rights and the rights of others.

Data Retention

We retain your personal information for as long as necessary to provide our services and fulfill the purposes described in this policy. Specific retention periods vary based on data type:

  • Client Records: Retained for 7 years after event completion for business and legal purposes
  • Communication Records: Kept for 3 years to maintain service continuity and resolve potential disputes
  • Financial Records: Maintained for 7 years in accordance with Singapore tax requirements
  • Marketing Data: Retained until you withdraw consent or request deletion
  • Website Analytics: Aggregated data retained indefinitely; individual data deleted after 26 months

When data is no longer needed, we securely delete or anonymize it following industry-standard procedures.

How We Protect Your Information

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. Our security practices include:

  • Encryption of sensitive data during transmission and storage
  • Access controls limiting who can view your information
  • Regular security assessments and updates
  • Secure disposal of physical and electronic records
  • Staff training on data protection practices
  • Confidentiality agreements with team members and vendors

While we strive to protect your information, no method of transmission or storage is completely secure. We cannot guarantee absolute security but maintain reasonable safeguards appropriate to the sensitivity of the information we handle.

Information Sharing

We share your information only when necessary for event planning or as required by law. We do not sell your personal information to third parties.

Event Vendors and Service Providers

To execute your event, we share relevant information with venues, caterers, technical providers, and other vendors involved in your gathering. We share only what's necessary for each vendor to perform their specific role and require them to maintain confidentiality.

Analytics and Website Services

We use third-party services like Google Analytics to understand how our website is used. These services may collect information about your browsing activities across different websites.

Legal Requirements

We may disclose your information if required by law, legal process, or government request, or to protect our rights, property, or safety, or that of others.

Your Privacy Rights

Under Singapore's Personal Data Protection Act (PDPA), you have the following rights regarding your personal information:

Right to Access

You can request information about what personal data we hold about you and how we use it.

Right to Correction

You can request that we correct inaccurate or incomplete personal information we hold about you.

Right to Erasure

You can request deletion of your personal data, subject to legal retention requirements and legitimate business needs.

Right to Withdraw Consent

Where we process your data based on consent, you can withdraw that consent at any time.

Right to Object

You can object to processing of your personal data based on legitimate interests or for direct marketing purposes.

Right to Data Portability

You can request a copy of your personal data in a structured, commonly used format.

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within 30 days.

Children's Privacy

Our services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us so we can delete it.

International Data Transfers

Your information is primarily stored and processed in Singapore. If we transfer data outside Singapore, we ensure appropriate safeguards are in place to protect your information in accordance with Singapore's data protection standards.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. When we make significant changes, we will notify you by email or through a prominent notice on our website. The "Last Updated" date at the top of this policy indicates when it was most recently revised.

Contact Us

If you have questions about this Privacy Policy or how we handle your personal information, please contact us:

Thread & Form

390 Orchard Road, #11-07 Palais Renaissance

Singapore 238871

Email: [email protected]

Phone: +65 6735 4182